Celebrity Dj, Dj Khalead has shown us time and time again that words are very powerful . He has also shown us that financial power is more about the right mindset and attitude.He exudes confidence not just in his work, but also in his paper. It came as no surprise that Weigth Watchers chose him to be the face of their latest product.
He is on their Weight Watchers' "Freestyle" brand which according to the company is their "simplest, most flexible Weight Watchers
program" and it's "based on science—you'll lose weight and have total freedom with your food choices."
According to a statement credited to the company's President and Chief Executive, Mindy Grossman.......
“DJ Khaled has an incredibly authentic drive and passion to inspire others through his wellness journey and experiences on WW Freestyle.”
“Being healthier is not just about weight anymore. It’s about overall health and wellness — being your best self. By capturing and sharing his process, he will enliven and inspire his community, showing that it’s possible to integrate healthy habits into your life.”
The union of both brands is already seeing positive results. The stocks of the company shot up by 8% immediately the news was announced.
This usually happens when two good brands, with common goals come together. Dj Khalead is an aspirational brand; all about self love and believing you can be the best, while Weight Watchers' brand also has similar values, maintaining your best weight, while leaving your best life.
The superstar revealed that he has already started seeing results and even showed us that his son is in on the action.
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